What aren't your clients telling you?
Here's a difficult question:
What are your clients putting up with today that could cause them to leave tomorrow?
Most businesses think they know what their customers think.
Most are wrong.
In this post I share a real example from a recent Voice of the Customer project where a client discovered they were losing business because of an issue they didn't even know existed.
The feedback wasn't pleasant.
But it was invaluable.
Because you can't fix problems you don't know about.
If you're serious about client retention, service excellence and becoming the supplier clients don't want to replace, this is worth five minutes of your time.
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About this blog
Mike Ames
Author
During 36 years in business, Iā€™ve learnt a lot about growing businesses. In these short video blogs, I share what Iā€™ve learned on BD, client care, staff attraction, marketing, leadership and much more.
