For most recruitment firm owners, 20% of their clients generate 80% of their revenues.
They then spend a lot of time marketing, networking and on LinkedIn to win more of these 20%ers.
Fair enough, but often, this isn’t where our top clients came from.
In this edition of FTDOMA, I explain the first step you should take if you want to win more high-value clients.
It’s surprisingly easy and will give you the insight you need to go out and win more of them.
You might find you spend less time and money on BD too!