We don't like cold calling very much because it's time-consuming and leads to little success.
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However, we occasionally have to make them calls, and it's a great way to sharpen your sales skills.
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In this edition of FTDOMA, I am going to look at one VERY practical way to stand out from other cold-callers.
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Clue: it's not about telling people you are different, it's about showing people you are!
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Oh, and I'll also be announcing a cold-call workshop that's coming up soon.
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Here's why I think they are worth the effort.
When you first meet someone, prospect or candidate, you have to leave a strong first impression.
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Mike discusses the five essential points you should master getting across to a new contact in that first meeting to leave a great first impression.
Using LinkedIn for business development can be highly effective, but there's a lot of misinformation out there about how to do it in our market.
In a recent session with a client of mine they managed to pick up 19 introductions and six commercial conversations from their LinkedIn Network.
Let me tell you how they did it.